I help managers and multi‑disciplinary teams to turn complex, relationship‑rich ecosystems into scalable patterns and trustworthy experiences by strategic design, graph‑centred framing, and program leadership; I’m a design leader and researcher working between academia and industry.
Over the years, I’ve had the privilege of working with governors, academic leaders, entrepreneurs, and business owners, helping them navigate complex challenges through creativity, design, and a systematic approach. My efforts have improved quality of life, founded a successful design institution, helped startups realise their vision, and developed products and services through strategic design and innovation.
I am in love with logic, innovation, and making. ▶︎ Download CV
The University of Sydney, Sydney (2023 - present)
UNSW School of Art & Design (2025 - present)
The Swinburne University of Technology, Sydney (2020 - present)
The University of Tehran, Kish (2013, 2021 - present)
Iranian Institute for Cognitive Science Studies (2021)
Tabriz Islamic Arts University (2006 - 2018)
Student Supervision (2014 - 2020)
Cognitive NLP Research (Contract with the University of North Carolina at Charlotte) (2024) ▶︎
LiNKODER Design Protocol Analysis Software (2010 - 2012) ▶︎
Cognitive Studies of Designing (2009 - 2016) ▶︎
Knowledge Networks in Online Innovation (2012 - 2013) ▶︎
CAD in Mass Customisation Systems (PhD Thesis 2008 - 2013) ▶︎
Emotional Effects of Sound in Home Appliances (MA Thesis 2004 - 2006) ▶︎
Ovation Planner and Estimator Graph ▶︎
Ovation Planner and Estimator Graph App ▶︎
Australia's First Compliant Modular Access Ramp (2023) ▶︎
Internet in a Box – Portable Starlink Case for Algolink (2023) ▶︎
Cladding Coupler for Aluminium Truss (2022) ▶︎
Oceanarium Projection Chamber, The Australian Museum (2022) ▶︎
Ovation Protective Cases (2018 - 2021) ▶︎
Trussmas: A Christmas Tree with Truss (2019) ▶︎
Floating Work Platform for Sydney Opera House (2020) ▶︎
Bunker Beds for Medical University Dorms (2018) ▶︎
Packaging Design for IZOTwin Adhesive (2017) ▶︎
Rapid Prototyping Lab (2016 - 2017) ▶︎
Self-Drilling Hollow Anchors for Soil Nailing (2013 - 2014) ▶︎
Ovan Backhoe Loader (2004 - 2006) ▶︎
Crusty Demons Skull Truss Structure (2011) ▶︎
Truss Presentation Set: Lectern, Plinth and LCD Stand (2010) ▶︎
National Manufacturing Week, Melbourne (2019) ▶︎
Generative Design Workshop (2017) ▶︎
Interview on Design Thinking (2017) ▶︎
Design and Archaeology: Material Culture and Affordance (2016) ▶︎
An Ontological View of The Design Process (2014) ▶︎
DesignLab Presentation, Sydney (2010) ▶︎
Mass Customisation and Product Innovation, Helsinki (2009) ▶︎